I’m a multi-disciplinary designer focused on user experience and product development

A long story short


UX Professional &
Part-time Teacher


Over Eleven Years
Design Experience


Worked with over
30 great Brands


From the UK and currently based in the Netherlands

About me

Nice to meet you, I'm Matthew. I have worked in the Creative Industry for over 12 years and I am presently a UX Designer at Backbase, a market leading Digital Banking Platform and global FinTech leader.

After studying Graphic Arts and Design, I began my career in Digital Publishing, moving into Direct Marketing and Television Advertising, before deciding to focus on UX and Product Development.

Recently, I spent 5 years in Singapore managing UX teams that delivered essential business solutions for a range of enterprises including AWS, OCBC and Oracle. I also had the opportunity to assist a number of successful startups and medium sized businesses with product innovation and Digital transformation programs.

I'm a travel enthusiast who enjoys film and photography and is driven by any opportunity to study the way we think and do. I’m passionate about innovation and exploring new ways to bring ideas to life through Design Thinking and Technology.

Do you want to have a chat or grab a coffee? Feel free to get in touch

Previous Clients Include:

General Assembly
Orchard Credit
Medical Protection Society
NFU Mutual
JD Williams
Wella Professionals
Teachers Pensions UK
Travis Perkins

Core Skills

User Experience Design

Defining strategies and using effective UXD Processes to produce experiences that combine user and business needs.

Rapid Prototyping

Producing low to high fidelity prototypes in Axure, Sketch, InVision, Principle, HTML & CSS... [insert more tools here 😋]

Conceptual Design

Using design to explore new and meaningful ways to solve problems. Guiding the vision of a product or service.

Visual Design

Communicating the experience using visual outcomes. Creating Design Systems and crafting development ready interfaces.

Information Architecture

Imagining, detailing and structuring engaging systems. Guiding the user flow and applying effective design principles.

User Research & Testing

Testing a product or prototype with real users. Writing a script, observing, analysing findings and sharing the insights.

Workshops & Presentation

Organising and leading prospective and retrospective workshops. Presenting to key internal and external stakeholders.

Design & Product Management

Leading teams around Design Sprints and Agile Development. Analytics, Behaviour Measurement and Product Optimisation.

Bonus Skills


Understanding what a company really stands for and needs to communicate. Running workshops and developing engaging guidelines.


Thinking in stories. Writing scripts, sketching scamps and visual storyboards. Editing film and Creating motion graphics in After Effects.

Art Direction

Guiding the visual direction of a brand and its communications. Planning content, capturing it, and overseeing the delivery.

HTML, CSS & Javascript

I’m a designer that likes to code. It’s not the 'production ready type' but it definitely helps to communicate my ideas.